
Richard Thaler
Nobel Prize-winning Behavioral Economist
Richard Thaler is a Nobel Prize-winning economist and the Charles R. Walgreen Distinguished Service Professor of Behavioral Science and Economics at the University of Chicago Booth School of Business. He is best known for his pioneering work in behavioral economics, challenging the assumption that p…
4 books authored

Quasi Rational Economics
A collection of academic essays that established the framework for behavioral economics by challenging the standard assumption of human rationality. The volume explores how psychological biases and social preferences systematically affect economic decisions and market outcomes.

Advances in Behavioral Finance
A landmark collection of twenty-one articles that examine how psychological factors and human behavior influence financial markets. The studies demonstrate how departures from traditional rational decision-making models can explain persistent market anomalies.

Misbehaving: The Making of Behavioral Economics
The Making of Behavioral Economics
Richard H. Thaler chronicles the evolution of behavioral economics and its struggle to replace the model of rational economic agents with a more human-centric approach. The book combines academic history with personal anecdotes to explain how psychological biases influence market behavior and individual decision-making.

Nudge: The Final Edition
Improving Decisions About Money, Health, and the Environment
This updated final edition explores how subtle changes in choice architecture can influence human behavior and decision-making. It incorporates new research and examples covering topics like COVID-19, climate change, and personal finance.