



Read by Tim Ferriss, Barack Obama, Ray Dalio and 20 others

How Apple Became a Trillion-Dollar Company and Lost Its Soul
by Tripp Mickle · 2022 · 512 pages

Scott Galloway
An investigative account of Apple’s transformation following the death of Steve Jobs. It explores the internal culture clash between CEO Tim Cook's operational focus and Chief Design Officer Jony Ive's creative vision during the company's rise to a trillion-dollar valuation.
Published
2022
Pages
512
Language
en
ISBN
9780063009813
Audiobook Available