Changing Minds: The Art and Science of Changing Our Own and Other People's Minds

Name: Changing Minds: The Art and Science of Changing Our Own and Other People's Minds
Rating: 3.59 (2650 reviews)
ISBN: 9781422103296

The Art and Science of Changing Our Own and Other People's Minds

by Howard Gardner · 2004 · 244 pages

Ray Dalio

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3.6 (3K ratings)

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Ray Dalio

About This Book

Gardner identifies seven levers—such as resonance, reason, and real-world events—that influence how individuals and groups shift their perspectives. Through diverse case studies of political and business leaders, the book explores the cognitive mechanics behind belief change and the factors that cause mental resistance.

Genres

Business & Strategy Leadership & Management Psychology & Behavior

Topics

Change Management Cognitive Science Influence Multiple Intelligences Persuasion Storytelling