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Creative Passion

My Life in Luxury

by Bernard Arnault, Yves Messarovitch · 2000 · 200 pages

About This Book

Bernard Arnault shares his business philosophy and the history of building LVMH, the world's leading luxury group. The book explores the balance between artistic creativity and the industrial rigor required to manage iconic brands. It outlines his approach to leadership, innovation, and long-term brand equity in the fashion and spirit industries.

Genres

Business & StrategyLeadership & ManagementBiography & Memoir

Topics

BrandingCreative IndustryEntrepreneurshipFashionLuxury GoodsRisk Taking

Book Details

Published

2000

Pages

200

Language

fr

ISBN

9782259194327

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