Tim Ferriss
Charlie Munger
Sam Altman
Read by Tim Ferriss, Charlie Munger, Sam Altman and 14 others
The 22 Immutable Laws of Branding
How to Build a Product or Service Into a World-Class Brand
by Al Ries, Laura Ries · 2002 · 272 pages
Ramit Sethi
3.9 (4K ratings)
Recommended by 1 Elite
Ramit Sethi
About This Book
A comprehensive guide to building a recognized and respected brand through focused strategy and differentiation. The authors outline twenty-two specific laws, such as the law of expansion and the law of contraction, to help businesses navigate market perception. This edition includes a bonus section on internet branding strategies.
Book Details
Published
2002
Pages
272
Language
en
ISBN
9780060007737
Audiobook Available
8h 8m
Narrated by David Drummond
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