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The Thank You Economy

How to harness the power of social media to build authentic relationships

by Gary Vaynerchuk · 2011 · 256 pages

About This Book

Examines how the rise of social media has forced a cultural shift in the business world, moving from transactional marketing to a focus on authentic customer relationships. Vaynerchuk argues that companies must return to small-town values of personal attention and gratitude to thrive in a hyper-connected marketplace.

Book Details

Published

2011

Pages

256

Language

en

ISBN

9780061914188

Audiobook Available

5h 41m
Narrated by Gary Vaynerchuk

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